ImpactUp: Fostering Young Entrepreneurs
A collaborative UX initiative bridging the gap between ImpactCity and young talent to foster the startup ecosystem in The Hague.
Context
This project was a collective effort partnered with ImpactCity to address the lack of awareness surrounding their entrepreneurial support services among young professionals.
The Collective Goal
We aimed to identify gaps in the entrepreneurial journey, helping students turn concepts into tangible actions by building a cohesive, engaging ecosystem.
Lack of Visibility
Many residents are unaware of existing hubs like ImpactCity or how to access their supportive networks.
Resource Scarcity
Students lack a centralized "one-stop-shop" for both digital resources and physical workspace booking.
Knowledge Gap
There is a significant need for tailored guidance at specific stages of company development and growth.
Operating under the Scrum framework to ensure iterative progress.
As Scrum Master for Sprint 1, I took the lead in defining the sprint scope, prioritizing the backlog, and facilitating retrospectives to keep the team aligned on our core deliverables.
The ImpactUp Platform
A comprehensive step-by-step guide designed to lower the barrier to entry for new founders, featuring:
- Personalized Levels: Theory, practice, and reflection stages.
- Integrated Calendar: A centralized view of local entrepreneurial events.
- Map & Locations: Direct access to booking required workspaces.
- Progress Tracking: Visualizing achievements and business flow evaluation.
Preview
Promotional Materials
A3 Posters
Flyers
Stickers
Website advertisement
We were impressed with the quality of the work and the level of detail that the group had paid attention to. I think the practical nature of the app can be extremely valuable for the target audience.
The ImpactUp team was able to accurately capture the students' entrepreneurial journey. They combined this with a clear and targeted solution that we could build on.